Waverly Media Group
Multicultural PR Consulting Agency
Let us create the perfect advertising solution for your brand
Waverly Media Group is one of the leading multicultural marketing and public relations consulting agencies headquartered in Chicago, Illinois. We have offices in several key multicultural markets across the country including Los Angeles and Dallas that specializes in SEO, Marketing, Branding, Advertising, Social Media.
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WHAT CAN WE OFFER
Waverly recognizes that the Internet provides valuable Multicultural public relations opportunities, including fast and effective communications. Integrating online communications into public relations services ensures that clients receive maximum exposure, not only in print publications, but also in terms of online visibility. Contact the top PR Agency in Chicago.
At Waverly, we believe that a good marketing strategy begins with a thorough understanding of your market, competition and current situation. By properly evaluating your market status, we can identify your strengths and weaknesses, and formulate a strategy to eliminate threats and capitalize on opportunities.
Social Media PR
Building your brand and enhancing customer recognition are two of the most important marketing strategies a business can utilize -- especially online. Imagine being able to connect with perspective customers just as they voice their interest in your industry or deal with customer service problems you didn't even know existed. A good Social Media Marketing campaign can enable you to leverage the power of online communities to build your brand!
(SEO) Search Engine Optimization is generally a long-term process and choosing solid keywords to focus on from the beginning is the most important phase. A link popularity check is used as a benchmark to determine who is linking to your site and how well your website compares with your competitors. However, a SEO link building campaign is essential to the success of any search engine optimization strategy. We have decades of combined experience as a SEO Marketing Agency promoting sites nationally and internationally.
Author & Book Publicity
At Waverly, we know that making sure books and their authors are hot Hollywood commodities is a key part of their long term success. That’s why by combining our author-as-celebrity approach with our industry-leading entertainment media networks, we can tailor our book publicity approach to the decision-makers who can turn literary success into best-sellers. Our star studded literary roster is a testament to our success.
Advertising has evolved. Today’s “traditional” marketing now has many moving parts, all tactics in a larger strategy. As if that weren’t enough, social media has emerged as a driving force in all kinds of relationships. So how do you adapt to this new landscape without forsaking brand equity? We’ll bring a new creative advertising style to the table, helping you define your organization and, as important, your competitor’s.
The Future of Social Media Marketing!
The top benefit of social media marketing, according to a whopping 85 percent of the respondents to our survey, was the fact that social media was indeed generating exposure for their businesses. The second most significant benefit was improved web traffic, and the opportunity to build new partnerships.
Social Media Marketing means leveraging high-traffic and popular web sites to promote your products and services. Social Media Marketing can generate branding and visibility for your company and also generate traffic to your web site. Social Media Marketing goals may be different for different individuals and companies. Social Media Marketing campaigns can help build brand awareness, increase visibility, sell products and services, or establish expert status.
We design efficient brand communication
When we release a new web site, marketing brochure, advertising campaign or any other product, we need to study user behavior, growing trends, response rates, conversions and many other factors. We need to discuss ideas for campaigns, enhancements, conversion goals, new content and press releases (to name just a few) in order to really leverage the power of online and off-line marketing.
Most small businesses can make do with four to eight hours per month of marketing support, but sometimes they need more time to take full advantage of progressive marketing techniques.Read more
Every company and every product should have a brand strategy -- a specific plan for differentiating your brand from its competitors. The Idea Grove works with you to find your niche in a crowded marketplace. With your brand strategy as a foundation, the Idea Grove will develop a complete marketing plan for your company or product.
We help translate your business objectives into a cohesive branding strategy; then, we develop creatively inspired platforms for brand message execution -- getting the word out to customers, investors, employees, and others .Read more
Imagine being able to connect with perspective customers just as they voice their interest in your industry or deal with customer service problems you didn't even know existed. As social media continues to explode, savvy companies are capitalizing on the PR opportunities that social media and the blogosphere has to offer. Increasingly, blogging and other key social media elements are an integral part of our clients’ overall public relations strategy.
Waverly offers a full range of social media, blogging relations and blog monitoring services within our Chicago offices.Read more